Annemarie Gubanski
Annemarie is among the leading experts in Revenue Management and operates since 2010 for Taktikon. She is a sought-after speaker and works with some of the leading hotel schools in the Netherlands.
She has extensive knowledge of Revenue Management and Distribution.
See her LinkedIn profil
Fredrik Önrup
Fredrik has an MBA and has studied Hospitality Management and Revenue Management in the United States, including at the Cornell University. Since the mid-90s he has successfully applied Menu Engineering and is now a frequent lecturer and consultant. He is also the sommelier and importing wines from Italy.
Se hans LinkedIn profil
Total Revenue Management
RM04
Revenue Management can be applied to all revenue generating departments like Meetings, Restaurant, Minibar, Spa Facilities, Sports Activities, Parking, etc. To apply Revenue Management means that more aspects, such as Lead Time, Cost of Sale, Key Figures, etc. have to be taken into account. Complexity is added but with that also possibilities to increase result. With the application of Revenue Management now "Total Revenue Management" is being developed in order to optimize all revenue in relation to costs to achieve maximum profits. The aim is to provide participants with practical knowledge on how to optimize revenue in all departments. The training is combined with exercises and examples aimed at different hotels and conference centers. A six months access to Pingvinens Menu Engineering program is included in the course!
Dates
Wednesday 5th of April 2017 in Amsterdam
Wednesday 22nd of March 2017 in Stockholm
Agenda
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Introduction to Total Revenue Management
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Revenue Management at the Conference, Restaurant and Spa
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Introduction to Menu Engineering
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Price strategies in all departments
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Benchmarking on Restaurant, Conference and Spa
Subjects to be discussed
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To utilize the full capacity and apply dynamic pricing on all departments
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To increase your revenue and your profit
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To work with Benchmarking and form a winning strategy
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Use distribution channels strategically and have your customers find you
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How to make an excellent forecasts
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Calculate Total Revenue, and Lead Time per market segment
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Finding new revenue opportunities
Who should attend
The course Total Revenue Management is aimed to anyone who has a supervisory and/or selling position.
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Revenue Managers
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Reservations Managers
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Restaurant Managers
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F&B Managers
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Spa Managers
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Conference Managers
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Reservations- and Sales Agents
Cost
€276,50 (Non Refundable) including course material, coffee breaks, lunch and six months access to Pingvinens internet based Menu Engineering (value €128). VAT (if any) is not included.
Course leaders
This is led by Annemarie Gubanski and Fredrik Önrup