Taktikons course in Revenue Management

Annemarie Gubanski

Annemarie is among the leading experts in Revenue Management and operates since 2010 for Taktikon. She is a sought-after speaker and works with some of the leading hotel schools in the Netherlands.

She has extensive knowledge of Revenue Management and Distribution.

See her LinkedIn profil

Practical Revenue Management

RM03

This course covers several techniques in forecasting, production and use of strategic tools in order to to optimize result. The Revenue Management course builds on the core principles of Revenue Management and focuses on the integration of business processes within Revenue Management. In this course we focus on both theory and practice behind forecasting and budgeting as well as strategies regarding price optimization. The course contains many practical exercises and gives you the opportunity to learn more about increasing profitability with the help of Revenue Management.

Dates

Wednesday 1st of February 2017 in Stockholm

Friday 19th of May 2017 in Amsterdam

Agenda

Revenue Management within the Organization
Revenue Management processes
Budget vs Forecast

Subjects to be discussed

To create an operating platform for implementing Revenue Management
Eight operational steps towards practical Revenue Management
To create a strategic budget that will help to increase profits
To create reports that support forecasting and optimizing the marketing mix
Use of the prognosis and Displacement Calculations
Revenue Management characteristics and requirements for commercial management
To present the strategy and analyzes within the company

Target Audience

This course is designed for those who have had some exposure to Revenue Management and who wish to build on their knowledge in Revenue Management. Perfect for moving from the booking to the Revenue or the front desk staff who want to contribute more to the performance of revenue management within the company.